Sport Rights & Programming

Our Rights

DAZN Group is fast becoming the largest acquirer of sports rights. Our buying power stretches right around the world and deeply into each sport.

We have decades of experience in sports rights and a track record of global multi-year relationships which transform sports. We invest in the sport, not just the rights. This track record has led to relationships as a trusted partner across almost every sport globally.

The driver for our business is exclusive live rights and highlights however, we recognise the importance of and are increasingly investing in impactful original programming.

Data-Driven

Our relationships with rights holders are long term, established through our ability to craft progressive and inclusive partnerships and provide data-led insight to better understand fans and to grow a sport and its fan base.

We know the value – as a digital only broadcaster we track every stream and our data capability means we know our audience better than any legacy broadcaster. Our rights are continually evaluated for effectiveness by our custom algorithms.

Rights holders who sign long term contracts are provided insight into our customer data analysis and additional revenue upside from our industry first Rights Holder Pot revenue sharing mechanism.

DAZN GROUP POISED FOR FUTURE GROWTH WITH EXCITING CHANGES TO EXECUTIVE LEADERSHIP TEAM

• Shay Segev Leaves FTSE 100 Gambling Group Entain to Join Global Sports Streaming Platform as Co-Chief Executive Officer •… Read More

DAZN UNVEILS STUNNING NEW DOCUMENTARY SERIES ‘CLUB IBIZA: THE SESSIONS’

• Docu-series follows the unique story of an ambitious football club like no other • Featuring an exclusive title track… Read More

DAZN PARTNERS WITH BFBS TO BRING CANELO ALVAREZ VS. CALLUM SMITH TO BRITISH ARMED FORCES OVERSEAS

• BFBS will broadcast DAZN’s coverage of the highly anticipated match-up between Canelo Alvarez and Callum Smith on Dec.19 •… Read More