DAZN connects with fans through a strong brand, the global reach of our partners and portals, and impactful global ambassador activity. This is underpinned by our data which allows us to know our prospect market and target customers
Brand – DAZN is an established and admired disruptive sports brand In Germany, we are the market #2 by brand awareness and consideration; in Japan we are the clear market leader.
Partners – We have created meaningful long-term relationships with the largest and most influential platform operators in the world to ensure DAZN is accessible to consumers on every major connected platform and device.
Portals – Our reach goes beyond our OTT app through our network of content portals and apps, including the world’s leading soccer website and app – Goal.com.
Ambassadors – Our network of global ambassadors – Cristiano Ronaldo; Neymar and José Mourinho – are promoting DAZN across all markets unlocking their fan base and providing DAZN greater brand trust.