Brand and Marketing

DAZN connects with fans through a strong brand, the global reach of our partners and portals, and impactful global ambassador activity. This is underpinned by our data which allows us to know our prospect market and target customers

Brand – DAZN is an established and admired disruptive sports brand  In Germany, we are the market #2 by brand awareness and consideration; in Japan we are the clear market leader.

Partners – We have created meaningful long-term relationships with the largest and most influential  platform operators in the world to ensure DAZN is accessible to  consumers on every major connected platform and device.

Portals – Our reach goes beyond our OTT app through our network of content portals and apps, including the world’s leading soccer website and app – Goal.com.

Ambassadors – Our network of global ambassadors – Cristiano Ronaldo; Neymar and José Mourinho –  are promoting DAZN across all markets unlocking their fan base and providing DAZN greater brand trust.

DAZN SIGNS BROADCAST DEAL FOR 2019 FIBA BASKETBALL WORLD CUP IN THREE MARKETS

LONDON, 23 August 2019 – DAZN, the world’s first pure-sport live and on-demand sport streaming service, has landed the exclusive… Read More

DAZN HIRES PAUL SEXTON-CHADWICK AS SVP COMMERCIAL PROPOSITIONS

LONDON, 07 August – DAZN, the world’s first pure sport live and on-demand streaming service, has announced today that Paul… Read More

‘The Making Of’: A global outing for DAZN Originals

As the world waits for the start of the Premier League season this weekend, DAZN has unveiled its latest landmark… Read More

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