Brand and Marketing

DAZN connects with fans through a strong brand, the global reach of our partners and portals, and impactful global ambassador activity. This is underpinned by our data which allows us to know our prospect market and target customers

Brand – DAZN is an established and admired disruptive sports brand  In Germany, we are the market #2 by brand awareness and consideration; in Japan we are the clear market leader.

Partners – We have created meaningful long-term relationships with the largest and most influential  platform operators in the world to ensure DAZN is accessible to  consumers on every major connected platform and device.

Portals – Our reach goes beyond our OTT app through our network of content portals and apps, including the world’s leading soccer website and app – Goal.com.

Ambassadors – Our network of global ambassadors – Cristiano Ronaldo; Neymar and José Mourinho –  are promoting DAZN across all markets unlocking their fan base and providing DAZN greater brand trust.

DAZN HIRES JULIAN SKEELS AS VP PRODUCT ACQUISITION, RETENTION AND PAYMENTS

LONDON, 15 January – DAZN, the largest, fastest-growing global sports streaming service, has announced today that Julian Skeels has joined… Read More

THE SPORT THE WORLD STREAMED IN 2019

Looking back, 2019 was a spectacular year for sport around the world – from one of the biggest upsets and… Read More

RUIZ VS. JOSHUA II TOPS LIST OF MOST-STREAMED EVENTS ON DAZN IN 2019

• More than 100 Events Eclipsed One Million Streams LONDON, 7 Jan. 2020 – In a year that saw boxing’s… Read More